For Owners
When ownership calls for close leadership
Ownership brings freedom, but also responsibility. Especially in hospitality, where value is not created on paper, but every day on the floor. Where it can just as easily be built as lost.
When performance comes under pressure, roles begin to shift, or commercial ambition and operational reality start to drift apart, there is a need for leadership that restores overview and is willing to make clear choices. OpenYourHotel supports owners precisely in those moments. Not from the sidelines, but through close, responsible leadership that connects strategy to daily execution.
When ownership calls for close leadership
Ownership brings freedom, but also responsibility. Especially in hospitality, where value is built or lost daily in operations.
When performance comes under pressure or commercial ambition and executability drift apart, close leadership is required.
OpenYourHotel supports owners and boards precisely in these phases. Temporary, with lasting effect.
Understanding where sustainable value is created
Value is rarely created through a single decision. In hospitality, it is built through the alignment between positioning, pricing strategy, cost control and daily execution on the floor.
When that alignment is right, commercial choices and operations reinforce each other. When they drift apart, value leaks away. Sometimes visibly in results, sometimes more subtly in pace, trust or decision making.
For owners, performance is therefore not only about controlling costs, but about the quality of commercial choices and their executability within the organisation. Ambitions that are not carried by teams, systems and rhythm lose their effect. At the same time, a strong operation without clear commercial direction rarely leads to sustainable returns.
OpenYourHotel supports owners and boards in restoring this alignment. Through close leadership that clarifies where value is created, where it disappears, and which choices are needed to strengthen returns without pushing the organisation out of balance.
Drawing on experience in ownership, commercial leadership roles and full operational responsibility, strategy and reality are reconnected. Not in plans alone, but in choices that can be executed and are carried in daily practice.
Understanding where sustainable value is created
Value is created in the alignment between positioning, pricing, cost control and daily execution.
When this alignment is lost, value disappears. Sometimes in numbers, more often in pace, trust or decision making.
For owners, performance is therefore about the quality and executability of commercial choices.
Value beyond cost control
Strong operations without commercial direction rarely lead to sustainable returns. Commercial ambition without organisational support places pressure on teams.
OpenYourHotel restores this balance by connecting commercial clarity with operational reality.
Always with an eye for stability, pace, and long-term value.
When OpenYourHotel is engaged
OpenYourHotel is engaged at moments when organisations feel that the existing balance is under pressure. Not because knowledge is missing, but because cohesion is at risk of being lost.
This can become visible in operations, when calm, structure or rhythm fall away. But just as often in commercial questions, when targets become sharper, markets shift or positioning requires reassessment, while teams struggle to translate these ambitions into daily practice.
Typical situations in which OpenYourHotel is asked to step in include:
Increasing operational pressure causing focus and executability to decline
Commercial targets that no longer align with what the organisation can realistically carry
Pricing, positioning or sales structures that fail to deliver the intended effect
Decision making slowing down due to unclear responsibilities
Growth, repositioning or change requiring renewed focus
Temporary need for leadership to restore overview and direction
In these situations, the challenge is rarely a single isolated issue. It requires close leadership that reconnects commerce and operations, sharpens choices and ensures that direction is actually executed.
OpenYourHotel steps into the organisation on a temporary basis, takes responsibility where needed, and always works with the goal of leaving teams and structures stronger and more independent.
When OpenYourHotel is engaged
OpenYourHotel is engaged when ownership feels the balance coming under pressure.
Typical situations are:
Limited control over performance predictability
Commercial strategy no longer aligns with operations
Growth, repositioning, or acquisition with increased risk
Temporary leadership vacuum leadership insufficient counterforce
The desire to enhance returns without creating unrest
In these phases, calm, clarity and direction are restored.
How we work
OpenYourHotel does not work remotely. We temporarily step into the organisation, take responsibility, and ensure that decisions are not only made but also implemented.
Always with a focus on transferability, so that the organisation is stronger and more independent organisation departure.
Small-scale and personal
OpenYourHotel deliberately chooses to take on a limited number of assignments at a time.
All projects are personally carried out by Ingmar Sloothaak. A single point of contact, short lines of communication, and responsibility at the level where decisions are made.
This makes the collaboration , but clear.
Closing
OpenYourHotel strengthens ownership without taking it over.
By restoring calm where tension arises and structure where complexity dominates.
How we work
OpenYourHotel does not operate from the sidelines. We step into the organisation temporarily and take responsibility where it is needed.
We observe, listen and identify what truly matters. From there, we bring structure, clarify decision making and ensure that choices are actually executed in daily operations.
Always with a strong focus on transferability. The organisation should be stronger and more self sufficient after our departure than at the start.
A conscious choice for small scale
OpenYourHotel deliberately works without a scale model. No teams of consultants, no layers, no distance.
All assignments are personally carried out by Ingmar Sloothaak. This means one point of contact, short lines and responsibility at the level where decisions are made.
This makes the collaboration intensive, but also clear.
Closing
OpenYourHotel is not here to take ownership away, but to strengthen it. To restore calm where tension arises, and to bring structure where complexity dominates.
Always temporary. Always in service of sustainable value.